Education
The Cannabinoid Guide
Everything you need to know about cannabinoids, the endocannabinoid system, and the science behind sleep, recovery, and performance.
The Endocannabinoid System
The Endocannabinoid System
The endocannabinoid system (ECS) consists of cannabinoid receptors endogenous to the mammalian body, playing a pivotal role in regulating balance and overall well-being.
CB1 receptors are primarily found in the brain and central nervous system, and to a lesser extent in other tissues.
- Motor Activity
- Thinking
- Motor Co-ordination
- Appetite
- Short Term Memory
- Pain Perception
- Immune Cells
CB1 is located in the brain, central nervous system, and more.
CB2 are found throughout the body on immune-associated cells.
CB2 receptors are mostly found in peripheral organs and cells associated with the immune system.
- Gut
- Kidneys
- Pancreas
- Adipose Tissue
- Skeletal Muscle
- Bone
- Eye
- Tumors
- Reproductive System
- Immune System
- Respiratory Tract
- Skin
- Central Nervous System
- Cardiovascular System
- Liver
Homeostasis
The ECS Plays a Role in Maintaining Balance in Many Systems
Regulates motor activity, emotional behaviour, memory, and cognitive processing.
Suppresses or stimulates immune activity and cytokine production.
Protects GI lining, reducing inflammation and abnormal secretions.
Controls hormonal and metabolic functions including energy and insulin sensitivity.
Regulates hypothalamic function controlling metabolism, reproduction, and stress responses.
Regulates runner's high signalling and reduces muscle fatigue.
Maintains bone mass, bone density, and structural toughness.
Overview
What Does This Mean?
The endocannabinoid system helps regulate many of the body's processes to maintain homeostasis (balance). By supporting endocannabinoid function, we can promote overall wellness, recovery, and optimal performance.
Application
How This Applies to You
Supporting your endocannabinoid system helps your body stay balanced, perform better, and recover more efficiently. It manages inflammation, supports muscle repair, promotes deeper sleep, and helps regulate brain signalling for focus and clarity. When functioning well, your body and mind work together for long-term wellness.
Find Your Cannabinoid
What You'll Understand
- The difference between functional (CB-type) and psychoactive (TH-type) cannabinoids
- How CB1 and CB2 receptors respond to plant cannabinoids
- Why hemp-derived cannabinoids are federally legal and non-intoxicating
By the Numbers
Click each topic to go deeper.
The Endocannabinoid System
Click each topic to go deeper.
Why the ECS Matters
- Every vertebrate on Earth has an endocannabinoid system
- The ECS regulates pain, sleep, immunity, and mood simultaneously
- Phytocannabinoids support your body's own regulatory network
ECS at a Glance
Beyond THC & CBD
Most people know THC gets you high and CBD supports calm. But cannabis & hemp contain hundreds of cannabinoids — each with distinct effects on focus, recovery, sleep, mood, and energy.
Some are clear-headed and functional. Others are psychoactive and euphoric. Understanding the difference lets you choose based on what you actually want to feel.
Functional / Non-Intoxicating
Support body & mind without psychoactive effects
Clear-headed • Recovery • Focus • Wellness
Psychoactive / THC-Type
Intoxicating cannabinoids — for adults in legal jurisdictions
Euphoria • Relaxation • Appetite • Psychoactive Effects
